Saturday 10 June 2006

iPod and Xbox 360 in Transformers?


According to an updated post on the Movie Reporter, in regards to the copy of the leaked TF script they had "...forgot to mention... for reasons that I won't get into we see an I-Pod, X-Box 360 and Plasma screens sprout legs and transform just a bit."

As an idea for product placement, its a brilliant, creative idea and toys I wouldn't mind buying for giggles as they would present the original point of the Transformers, ie real world objects turning into robots. However, its one of those ideas that depends on execution. If done poorly, its a groan moment that could rip the audience out of the movie. If done well, it would be something people might talk about later, something the advertisers would love to happen. All this assumes that such an idea is still in the script and is still going to occur which is doubtful. As rumors go though, its a nifty one.

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